Amsterdam, 17 February 2026 – Sunrock, a leading European developer of large-scale rooftop photovoltaic (PV) projects and integrated energy solutions, is pleased to announce the appointment of Martin van Sleeuwen as Chief Financial Officer (CFO), effective 1 March 2026.
Martin brings more than 25 years of senior finance and energy experience, most recently as Chief Commercial Officer and CFO at energy supplier Greenchoice. He has also held senior finance roles at RWE, Attero, and Essent.
Bram Poeth, CEO of Sunrock, said: “With his deep sector knowledge, strong financial leadership, and broad experience managing growth and transition, Martin is well equipped to drive Sunrock’s contribution to Europe’s energy transition. Sunrock continues to expand its footprint in Germany, France, and the Netherlands, and I am very excited that Martin joins Sunrock to play a pivotal role in our continued growth.”
In 2025, Sunrock successfully installed 100 MWp of solar developments in Europe, with a further 140 MWp in construction for 2026, thereby achieving 750 MWp in operation and producing 700 GWh of clean energy to ensure security of local supply to commercial and industrial customers.
Martin van Sleeuwen, incoming Sunrock CFO, said: “Sunrock is one of the leading lights in Europe’s clean energy sector. I’m delighted to join the team as it continues to expand its portfolio of integrated energy systems for customers throughout Germany, the Netherlands, and France.”
Together with Bram Poeth, Martin forms Sunrock’s statutory board of directors.
About Sunrock
Founded in 2012, Sunrock is a leading European developer of large-scale rooftop solar and integrated clean energy solutions, enabling logistics real estate owners and operators, as well as industrial clients, to achieve ESG targets and net-zero operations.
Sunrock provides tailored solutions powering logistical warehouses and industrial buildings with clean energy, focusing on local energy production from solar rooftop systems, enabled by intelligent Energy Management Systems (EMS), a multimodal trading platform, and smart energy assets like battery storage and fleet charging systems. From design and financing to construction and operation, the company manages every step to maximize energy efficiency.
Sunrock was acquired in 2020 by COFRA Holding as part of its commitment to positively impact, through business, key transitions for a more liveable planet and equitable society.
Active in Germany, France, and the Netherlands, Sunrock employs over 140 people and is realizing projects exceeding 1 GWp. Certified B Corp, the company is committed to regularly improving its social and environmental impact.
Sunrock partners with its customers for a clean energy future. Learn more at www.sunrock.com
When Liselotte talks about her career, she describes a journey shaped by curiosity and the desire to work closer to the heart of a business. She began her professional life at a large law firm, which she calls “an intense but incredibly valuable learning experience.” Over time, however, she felt something was missing. She wanted cross-disciplinary collaboration, a flatter and more accessible organisation, and a role connected more directly to commercial and operational decision-making.
That shift began prior to Sunrock, during the last year and a half of her traineeship, when she joined a smaller M&A energy team. This is where the energy transition first captured her attention. “It combined the energy of transactions with a clear sense of purpose and impact,” she explains.
An interim assignment eventually brought her into contact with Sunrock. From the very beginning, she felt at home. The organisation’s cross-functional way of working and its mission to scale clean energy solutions matched exactly what she had been looking for.
A Role Shaped by Variety
Today, Liselotte works in a hybrid role that brings together hands-on legal work, strategy, process design, and mentoring. Her scope spans everything from leases and rights of superficies to EPC and O&M agreements, general terms and conditions, and notices of default. She also develops templates, contracting playbooks, and guidelines that support Sunrock’s growth.
What she values most is the diversity of her work. “No two days are the same, and that’s exactly what I enjoy about the role,” she says. One moment she might be deep in a legal analysis or negotiating with a customer’s counsel, and the next she is designing a new process or coaching a colleague.
What Makes Sunrock Stand Out
For Liselotte, Sunrock’s strength lies in its combination of a young, ambitious team and a culture defined by accessibility and openness. She loves that colleagues challenge one another, share knowledge freely, and work closely across countries, departments, and seniority levels. This environment allows people to grow rapidly while also delivering direct value to clients and partners.
She believes Sunrock stands apart because it continuously anticipates rather than reacts. Whether the topic is EMS, BESS, flexible energy solutions, or grid congestion, teams collaborate to translate complexity into practical, forward-looking solutions.
Proud Moments in a Fast-Changing Environment
Instead of pointing to a single project, Liselotte is most proud of the transformation she has witnessed since joining Sunrock. The company expanded into new countries, reshaped teams, adjusted to shifting market realities, and evolved its business model beyond standard roof lease projects.
Reflecting on this period, she says: “I’m proud of the flexibility and creativity we have showed and how we adapted our business model.” For her, these experiences highlight the pace and dynamism of both Sunrock and the wider energy sector. “Our teams adapt fast and translate complexity into practical solutions. I think this allows Sunrock to move at the pace of the energy transition instead of being held back by it.”
A Deep Personal Connection to the Mission
Liselotte’s motivation comes from the knowledge that her work contributes to a cleaner and more future-proof energy system. She enjoys being hands-on and thinking critically, as well as constantly looking for ways to improve processes and outcomes. She feels energised by colleagues who are ambitious, open, and curious, and who share the commitment to move the energy transition forward.
Looking Ahead With Curiosity and Confidence
Looking ahead, Liselotte feels especially inspired by Sunrock’s more complex and multidisciplinary projects. These are the projects that combine multiple assets and services, require creative structuring, and bring technical, legal, financial, and commercial teams together.
As she puts it: “It’s really inspiring and valuable to help build something new, rather than simply applying an existing template. The space to rethink, improve, and refine; asking how we can make a project, process, or a contract more robust and future- proof, is something I really enjoy.”
Together with our Sunrock team, Liselotte looks forward to continuing to shape innovative solutions that meet the needs of clients and the realities of a decentralised energy system.
Nicolas Mercier, a renewable energy expert with 15 years of experience, takes the lead at Sunrock France to drive its growth.
Paris, 06 February 2026 – Sunrock, a European leader in integrated clean energy solutions dedicated to industrial and logistics real estate, announces the appointment of Nicolas Mercier as Managing Director (MD) of Sunrock France.
He will be responsible for accelerating the company’s development in the French market. With over 15 years of experience in renewable energy, Nicolas Mercier aims to strengthen the company’s position in France and deploy its ambitious pipeline of solar projects.
An expert profile supporting Sunrock’s French ambitions
With more than 15 years of experience in the renewable energy sector, Nicolas Mercier brings to Sunrock France extensive expertise in the development of solar and wind projects, the structuring of complex operations, and the management of multidisciplinary teams.
He holds a degree from the École Nationale Supérieure des Mines de Nancy (ENSMN) with a dual qualification in engineering and management. His career includes entrepreneurial and intrapreneurial initiatives in the renewable energy sector, along with key positions at Obton France, 3E, and SGS Environmental Services, where he led the Sustainable Assets & Energy division.
His deep knowledge of the French renewable energy and real estate markets, combined with hands-on experience across the entire value chain, from project development to financing and construction, makes him the ideal profile to lead Sunrock’s growth strategy in France.

Accelerating rooftop photovoltaic deployment in France
Under the leadership of Nicolas Mercier, Sunrock France intends to confirm its role as a leading player in the French rooftop photovoltaic market. The company has developed a pipeline of nearly 100 MW ready-to-build and aims for 500 MW in the short term, with an ambition to reach 1 GW by 2030.
This growth strategy is based on three pillars: strengthening partnerships with major logistics and industrial real estate players, operational excellence in the design and execution of large-scale projects, and supporting clients in meeting regulatory and environmental requirements (APER law, BREEAM certification, decarbonisation, etc.).
“Rooftop photovoltaics is a mature, competitive, and essential solution to meet the energy needs of companies. Solar is not an option: it is a sustainable pillar of the French energy mix. At Sunrock France, we are a 100% solar-dedicated player—this is our core business. Our ambition is clear: to offer real estate and industrial actors a turnkey, reliable, and high-performance solution that stands the test of time,” explains Nicolas Mercier, MD of Sunrock France.
A confirmed growth dynamic
Since its establishment in France, Sunrock has demonstrated its ability to develop and deliver large–scale photovoltaic projects, notably in partnership with leading logistics real estate companies such as Panattoni. The company recently announced the expansion of its European partnership with Panattoni to the French market. After successful collaborations in the Netherlands and Germany, Sunrock is equipping Panattoni’s new logistics site in Ormes with a 1.8 MWp photovoltaic plant, producing the equivalent of the annual electricity consumption of around 500 French households. This project illustrates Sunrock’s ambition to support major logistics real estate players in their decarbonisation and local energy production strategies.
The appointment of Nicolas Mercier marks a new step in Sunrock’s development in France, with the objective of professionalising operations, strengthening local teams, and accelerating project deployment.
About Sunrock
Founded in 2012, Sunrock is a leading European developer of large-scale rooftop solar and integrated clean energy solutions, enabling logistics real estate owners and operators, as well as industrial clients, to achieve ESG targets and net-zero operations.
Sunrock provides tailored solutions powering logistical warehouses and industrial buildings with clean energy, focusing on local energy production from solar rooftop systems, enabled by intelligent Energy Management Systems (EMS), a multimodal trading platform, and smart energy assets like battery storage and fleet charging systems.
From design and financing to construction and operation, the company manages every step to maximise energy efficiency.
Sunrock was acquired in 2020 by COFRA Holding as part of its commitment to positively impact, through business, key transitions for a more liveable planet and equitable society.
Active in Germany, France, and the Netherlands, Sunrock employs over 160 people and is realising projects exceeding 1 GWp. Certified B Corp, the company is committed to regularly improving its social and environmental impact.
Sunrock partners with its customers for a clean energy future. Learn more at
www.sunrock.com.
Press contact
Pauline Vettier – Press Officer
pauline@majorellemarketing.com
+33 6 11 61 75 62
Panattoni entrusts Sunrock with the photovoltaic equipment of its new logistics site in Ormes, France
Paris, 29 January 2026 – Sunrock, the European leader in photovoltaic solutions for logistics real estate, announces the extension of its partnership with Panattoni—one of the world’s leading industrial real estate developers—to the French market. Following successful collaborations in the Netherlands and Germany, the two companies are now combining their expertise to develop large-scale solar projects, starting with a first site in Ormes. This project reflects Panattoni France’s ambitious decarbonization strategy.
A strategic partnership in service of decarbonization
Installing photovoltaic panels on the roofs of logistics buildings transforms previously unused surfaces into genuine sources of renewable energy—available for tenants and surrounding communities. For Panattoni, the objective is twofold:
- Significantly reduce the carbon footprint of its buildings throughout their lifecycle
- Offer clients real estate solutions aligned with their CSR commitments
“These projects generate a virtuous circle at the territorial level: each logistics warehouse becomes an active link in the local energy chain. This strategy is fully aligned with national energy transition objectives, meeting regulatory requirements (Climate & Resilience Law) as well as the increasing expectations of territories, clients and investors regarding environmental responsibility,” explains Llorenç Jalle Garrido, Technical Director, Panattoni France.
Commitment beyond regulatory obligations
Since establishing its presence in France more than four years ago, Panattoni has committed to reducing its carbon footprint and environmental impact beyond regulatory requirements. While regulations mandate photovoltaic coverage of 30% of usable roof space, the company far exceeds this threshold. A signatory of the Afilog charter since 2021—which requires at least 50% roof coverage—Panattoni commits to surpassing regulatory thresholds and aims for 100% coverage of usable roof space. Two additional solar projects between the two partners are expected to be announced in 2026.
“Sunrock’s expertise in the European market enables us to support Panattoni’s ambitions with a turnkey approach tailored to French specificities. We manage the entire value chain: engineering, regulations, insurance, grid connection and local energy resale. Our objective: develop several dozen MWp per year in France,” states Romain Bajas, Project Developer at Sunrock France.
Renewable energy serving local communities
Installing rooftop photovoltaic panels on logistics platforms transforms unused areas into renewable energy sources for their territories. The electricity produced will be partly sold to building tenants and nearby businesses through collective self-consumption operations.
The Ormes site (total capacity: 1.8 MWp) produces the equivalent of the annual electricity consumption of around 500 French households. This logistics site thus becomes an active contributor to the local energy production ecosystem.
A competitive advantage for clients
Equipping logistics platforms with photovoltaic panels and sharing the generated electricity with tenants directly contributes to reducing the buildings’ carbon footprint while improving energy performance, a key factor in obtaining BREEAM certification.
This also represents a competitive advantage for Panattoni’s clients—both users and investors. These installations help reduce energy costs while ensuring high-performing real estate assets aligned with their own CSR commitments, adding value in the eyes of partners, employees and end clients.
About Panattoni
Panattoni, the European arm of Panattoni Development Company, is one of the world’s leading developers of logistics and industrial real estate. Since launching its activities in Europe in 2005, Panattoni has established itself as the market leader in Europe. The company has 70 offices worldwide: North America, Mexico, India, Saudi Arabia and Europe. Its global portfolio includes more than 60 million square metres of logistics and industrial buildings delivered for over 2,500 clients across Europe. To date, the company has developed more than 25 million square metres of projects in Europe.
www.panattonieurope.com
About Sunrock
Founded in 2012, Sunrock is a leading European developer of large-scale rooftop solar and integrated clean energy solutions, enabling logistics real estate owners and operators, as well as industrial clients, to achieve ESG targets and net-zero operations.
Sunrock provides tailored solutions powering logistical warehouses and industrial buildings with clean energy, focusing on local energy production from solar rooftop systems, enabled by intelligent Energy Management Systems (EMS), a multimodal trading platform, and smart energy assets like battery storage and fleet charging systems. From design and financing to construction and operation, the company manages every step to maximise energy efficiency.
Sunrock was acquired in 2020 by COFRA Holding as part of its commitment to positively impact, through business, key transitions for a more liveable planet and equitable society. Active in Germany, France, and the Netherlands, Sunrock employs over 160 people and is realising projects exceeding 1 GWp. Certified B Corp, the company is committed to regularly improving its social and environmental impact.
Sunrock partners with its customers for a clean energy future. Learn more at www.sunrock.com.
To address the challenges of grid congestion at the eCommerce distribution centre in Ede, AS Watson Health and Beauty Benelux has partnered with Sunrock. A reliable and sustainable energy solution is needed to support the growth plans of the international health and beauty retailer.
As part of the collaboration, Sunrock developed an innovative, fully integrated behind the meter energy solution. By combining rooftop solar panels with battery storage controlled by an intelligent Energy Management System EMS, a stable, comprehensive solution is created that supports AS Watson’s sustainability ambitions. It not only safeguards the reliability of today’s energy supply, but also provides the foundation for future expansion and sustainable growth for AS Watson, known for retail brands such as Kruidvat and Trekpleister.
AS Watson enlisted Sunrock, one of Europe’s leading developer of integrated clean energy solutions for logistics and industrial sites, to support the mechanisation rollout at the eCommerce distribution centre in Ede. The facility, where all online customer orders for Kruidvat and Trekpleister are processed, was faced with rising energy consumption while simultaneously being restricted by grid congestion. To overcome this challenge, an investment in the local energy infrastructure was required. The behind the meter solution enables the distribution centre to expand its operations without being limited by grid congestion. The battery system absorbs peaks in electricity consumption and maximises the use of solar energy within AS Watson’s operations. All of this is fully controlled by Sunrock’s EMS platform. The complete behind the meter solution consists of:
- 300 kW / 929.5 kWh Battery Energy Storage System (BESS), and a 0.8 MWp solar system, converted from grid export to local consumption to optimise the use of solar energy,
- advanced Energy Management System (EMS), enabling operational growth despite grid constraints, maximising on site use of renewable energy, and ensuring a future proof energy supply during peak periods.
“With the deployment of automation and robotics, we make work easier and more efficient while increasing customer satisfaction. A reliable energy supply played a crucial role in this, and in line with our sustainability goals we wanted to source as much of it as possible from fossil free energy. After identifying grid congestion as a major challenge, the Sunrock team developed and implemented an innovative energy solution that fully leverages the PV system, delivering a sustainable and efficient energy supply perfectly aligned with the site’s specific constraints and needs”, says Alexander Webhofer, Head of Supply Chain Online Business Benelux at AS Watson.
“This is an excellent example of how we help our clients stay ahead despite the limitations of the electricity grid. By integrating storage, solar energy and intelligent energy control, we have created a flexible and robust system that unlocks both energy independence and long term value”, says Karlijn Elias Peters, Managing Director Netherlands at Sunrock.
Vincent Meulendijks, Project Developer at Sunrock, adds: “From day one, we worked closely with AS Watson to map out the full scope of the challenge. It is great to see how our customised energy solution enables the expansion of AS Watson’s operations through a combination of sustainable solar energy and battery storage. We thank AS Watson for their trust and the successful collaboration.”
About Sunrock
Founded in 2012, Sunrock is a leading European developer of large scale rooftop solar and integrated clean energy solutions, enabling logistics real estate owners and operators, as well as industrial clients, to achieve ESG targets and net zero operations.
Sunrock provides tailored solutions powering logistical warehouses and industrial buildings with clean energy, focusing on local energy production from solar rooftop systems, enabled by intelligent Energy Management Systems EMS, a multimodal trading platform, and smart energy assets like battery storage and fleet charging systems. From design and financing to construction and operation, the company manages every step to maximise energy efficiency.
Sunrock was acquired in 2020 by COFRA Holding as part of its commitment to positively impact, through business, key transitions for a more liveable planet and equitable society. Active in Germany, France, and the Netherlands, Sunrock employs over 160 people and is realising projects exceeding 1 GWp. Certified B Corp, the company is committed to regularly improving its social and environmental impact.
Sunrock partners with its customers for a clean energy future. Learn more at sunrock.com/
About AS Watson
The world’s largest international health and beauty retailer, with more than 17000 stores, 12 retail brands in 30 markets, and over 130000 employees worldwide. For the 2024 financial year, AS Watson Group recorded revenues of over USD 24 billion. Each year, we serve more than 6 billion customers through our O plus O offline plus online ecosystem, offering them a unique shopping experience.